EnterWorks™ software
Precisely EnterWorks™ software is a multi-domain MDM solution that gives business teams enterprise-grade control over master data to fuel AI & analytics, power core systems, and drive the growth your business needs to compete and thrive.
One trusted source for every master domain
Your most critical data, product, customer, supplier, location, lives in different systems, owned by different teams, and rarely agrees with itself. That inconsistency slows core business processes, delays partner onboarding, and breaks customer experiences.
EnterWorks™ software solves this challenge by empowering business teams to establish one trusted source of truth for master data across every domain, create and manage complex data at scale, and syndicate it to every channel and partner that depends on it.
Move faster with less manual work, launch targeted products and campaigns faster, build stronger customer and partner relationships, and reduce the compliance and regulatory risk that comes with ungoverned data.
Improve operational efficiency
Automate and streamline master data processes to boost productivity, eliminate bottlenecks, and free teams to focus on higher-value business priorities.
Accelerate
time-to-value
Accelerate product launches, reporting, and agentic AI initiatives by ensuring consistent, trusted master data is available across systems, channels, and partners.
Drive revenue growth & loyalty
Deliver accurate, enriched, and consistent data that fuels seamless customer experiences, stronger partner relationships, and greater trust across every channel.
Strengthen compliance and risk
Gain visibility and governance over critical data with built-in stewardship, audit trails, and policies that reduce exposure to regulatory and business risk.

“Fender wanted to play to an even larger audience, so we picked EnterWorks.”
– Michael Spandau
CIO and SVP Global IT, Fender
Establish a single source of truth across every data domain
EnterWorks brings data together from any source, then applies validation, matching, merging, and survivorship rules to settle on the trusted golden record your business runs on.
Because EnterWorks is built with a “configure, not code” design approach, your teams can configure domains, attributes, and rules on their own, instead of relying on time-consuming IT support.
An open, flexible data model supports any data structure and fits the tech stack you already run, whether that is product, customer, supplier, location, or a domain unique to your business.
And when priorities shift, business teams can easily add and expand domains as the business grows.
Manage and syndicate master data at scale, accelerated by AI
Built-in workflow automation keeps records moving, while new AI-assisted capabilities accelerate the work with translation, product description generation, image data extraction, and auto-classification.
Link products, customers, suppliers, and locations together through Cross-Domain Intelligence, so teams see the full picture instead of one domain at a time.
Then syndicate mastered data to your downstream channels, marketplaces, and agentic AI initiatives, in the formats each one expects.
And with MCP support, Connect EnterWorks to AI tools like Claude and ChatGPT, so teams can search and retrieve trusted master data using natural-language prompts.
A rich PIM and DAM solution for product-focused organizations
Three decades of expertise in product data sit behind EnterWorks. Its deeply configurable taxonomies enable large, complex catalogs, creating a rich Product Information Management (PIM) experience.
EnterWorks also offers a built-in Digital Asset Manager (DAM) to keep images, videos, and product content in the same place as the structured data they belong to.
Business teams can now create tailored, on-brand product content and get it to every channel, partner, and marketplace faster, whether that’s digital, print, or in-store.
“With EnterWorks PIM, we collaborate with suppliers using the Vendor Portal to create and enrich our data for a consistent customer experience across our print and digital publication channels.”
– Laura Schultz
Director IT and PMO, Johnstone Supply

Extend the value of your MDM initiative with Precisely
Connect EnterWorks with other Precisely products to strengthen your MDM initiative, expand its impact, and deliver AI-ready master data your business can trust.
Data governance:
Catalog master data as business assets and link key MDM attributes to shared business definitions, policies, and metrics to expand governance visibility and demonstrate MDM ROI.
Address quality and enrichment:
Validate and enrich master addresses with the Geo Addressing service, then enrich master data with hundreds of curated Precisely datasets and thousands of attributes connected by the PreciselyID.
SAP onboarding:
Onboard SAP material, supplier, and customer data through form-based Automate Evolve workflows and an SAP-certified connector, with quality rules applied at the point of entry.