The Growing Allure of Women’s NCAA Basketball Each March, the fervor around NCAA basketball reaches a fever pitch, drawing massive TV audiences and creating a flurry of commercial...

Consumers kick-started the year by building more health-focused habits, with nearly a 5% increase in visits to gyms and grocery stores, while interest in less healthy options like convenience stores...

The Big Game in 2023 boosted economic activity in Glendale, AZ, especially to categories that the city invested in leading up to the event. The Big Game between Kansas City & Philadelphia...