Why Modern Enterprises Need Location Intelligence

Selecting the right operating locations is a central decision that most organizations must make. Whether you’re a financial services firm trying to optimize branch locations, a retailer looking for the ideal brick-and-mortar sites, or even a public sector organization trying to fit into the communities you serve, location is everything.

Now more than ever, modern organizations must leverage location intelligence to succeed, even in a world where so much engagement is virtual and many people work and shop from their homes. Having access to comprehensive, up-to-date location data allows you to use sophisticated analytics to identify new market opportunities, address risks that could impact your business, and increase customer personalization and satisfaction.

It’s now business-critical to recognize the value of location data and empower teams across your organization with the right spatial analytics tools to stay ahead of rising competition. Watch this webinar on-demand in which James Kobielus, TDWI senior research director for data management, and expert guests from Precisely will explore how modern enterprises can succeed with location intelligence.

Their presentations address the following key questions about best practices and technologies that can empower modern organizations to harness the power of location data:

• How can businesses use location intelligence more widely and effectively across all lines of business, processes, functions, and roles?
• How can organizations use location intelligence to optimize operations through branch/site selection, geomarketing, and other decisions that rely on the spatial relationships hidden in location data?
• What advanced tools, systems, and skills do organizations require to work effectively with geospatial data?
• What expanded data integrity capabilities can take location intelligence business results to the next level?